Course Description
Media Foundations introduces students to the fundamental concepts, skills, and technologies used in modern media production and communication. Students will explore various forms of media including digital photography, video production, audio recording, graphic design, and web-based communication while developing media literacy and critical thinking skills essential for the 21st century.
Course Learning Objectives
By the end of this course, students will be able to:
- Demonstrate understanding of media literacy concepts and analyze media messages critically
- Apply basic principles of visual design and composition
- Create digital media content using industry-standard software and equipment
- Understand the role of media in society and ethical considerations in media production
- Develop effective communication skills through various media formats
- Collaborate effectively in team-based media projects
- Demonstrate proficiency in digital citizenship and online safety
Week 1: Introduction to Media Foundations
Topics
Course overview and expectations; What is media? Types and categories; Media's role in society and culture; Introduction to media literacy
Week 2: Media Ethics and Legal Considerations
Topics
Copyright and fair use; Privacy and consent in media; Media bias and misinformation; Professional ethics in media production
Week 3: Visual Design Principles
Topics
Elements of design: line, shape, color, texture, space; Principles of design: balance, contrast, emphasis, unity; Typography basics; Color theory fundamentals
Week 4: Digital Photography Basics
Topics
Camera basics: aperture, shutter speed, ISO; Composition techniques: rule of thirds, leading lines, framing; Lighting fundamentals; Digital vs. film photography
Week 5: Advanced Photography and Editing
Topics
Introduction to photo editing software (Adobe Photoshop); Basic editing techniques: cropping, color correction, filters; Ethics of photo manipulation; File formats and resolution
Week 6: Graphic Design Fundamentals
Topics
Introduction to graphic design; Design software overview (Adobe Illustrator/Canva); Creating logos and brand identity; Layout and composition for print and digital
Week 7: Introduction to Video Production
Topics
Video production process: pre-production, production, post-production; Camera angles and shot types; Basic video equipment; Storyboarding techniques
Week 8: Video Recording Techniques
Topics
Proper camera handling and stability; Lighting for video; Audio recording basics; B-roll and supplemental footage
Week 9: Video Editing and Post-Production
Topics
Introduction to video editing software (Adobe Premiere/DaVinci Resolve); Basic editing techniques: cuts, transitions, titles; Audio editing and synchronization; File management and export settings
Week 10: Audio Production Fundamentals
Topics
Sound theory and acoustics; Microphone types and techniques; Audio recording equipment; Introduction to audio editing software (Audacity/Adobe Audition)
Week 11: Podcasting and Audio Storytelling
Topics
Podcast format and structure; Interview techniques; Audio storytelling elements; Publishing and distribution platforms
Week 12: Technical Theater and Stage Media
Topics
Introduction to technical theater and stage production; Lighting design fundamentals and equipment; Sound design for theater and live events; Stage management and production coordination
Week 13: Social Media and Digital Communication
Topics
Social media platforms and their purposes; Content strategy and audience engagement; Digital footprint and online reputation; Social media analytics basics
Week 14: Media Literacy and Critical Analysis
Topics
The 5 Key Questions of Media Literacy; Identifying bias, purpose, and audience; Fact vs. opinion in media; Introduction to propaganda techniques
Week 15: Collaborative Media Production
Topics
Team roles in media production; Project management for media; Communication and feedback in creative teams; Quality control and peer review
Week 16: Final Project Production
Topics
Applying all learned skills in comprehensive project; Time management and deadline adherence; Problem-solving in production; Technical troubleshooting
Week 17: Final Project Completion and Peer Review
Topics
Final editing and refinement; Presentation preparation; Peer feedback and critique; Professional presentation skills
Week 18: Presentations and Course Reflection
Topics
Final project presentations; Course reflection and self-assessment; Career pathways in media and communication; Portfolio development for future opportunities